by lindaklahr | Sep 15, 2025 | Content Marketing, Uncategorized
Inspiration is divine. But it doesn’t come down to us from above. It comes with systematic problem solving, team participation, and hard work. The creative process should be like a funnel — broad and open-minded at the beginning, narrowing down to specifics at the end...
by lindaklahr | Aug 6, 2025 | Content Marketing, Uncategorized
A shift in perspective: It’s only natural for a business owner to address their clients and prospects from the inside out. But for the success of their marketing program, they should be looking at opportunities from the customers’ point of view, not the...
by lindaklahr | Apr 25, 2025 | Content Marketing, Uncategorized, Web
We hear it all the time, “I want my website ranking on the first page of Google.” Understandable, and to varying degrees, necessary. It’s also understandable that frustration arises—for both agencies and clients—when we begin to examine where, why and how to match a...